Is your sales team frequently making errors while entering incorrect data related to products, inventory, shipments, etc.? If yes, it indicates that your online business has software applications that are being used independently.
Disparate Systems – Cause for Concern
Having an ecommerce store is a far better option as compared to a brick and mortar store without a doubt. However, it is equally true that your online business will be in complete mess if you use disparate systems.
Running your online store with separate components is one of the biggest mistakes that you could make in your ecommerce business. The drawbacks of using disparate systems are so many that one fails to understand the reason behind managing the business in this way.
Integration – Way to manage your Online Business
Ecommerce integration is designed to automate business processes which would otherwise be done manually. It facilitates two-way communication between the front-end store and back-end systems that include CRM, accounting software, PSA, etc.
Ecommerce integration guarantees bi-directional flow of data. Data transfer between your site and back-end system is automatic. Enter data in one system and it will be automatically pushed into other systems. This completely eliminates the task of re-entering the data.
With Autotask PSA integration, the flow of information is two-way, 메리트카지노 which means, it really doesn’t matter in which system you are updating the data.
With an integrated system, there is synchronization of data between your site and back-end application. The fact that manual data entry is minimized leads to increased efficiency. When application interfaces are connected, keeping the records up to date is no longer done manually.
For instance, if you integrate your ecommerce with QuickBooks accounting tool, stock will be automatically updated. With QuickBooks ecommerce integration, whenever an order is placed on your site, the quantity of that product will be automatically updated at the back-end.
Also, when new items are added to inventory in QuickBooks, the updated inventory levels will be visible instantly at the front-end. Thus, latest inventory and pricing data is accessible to customers at all times.
With an integrated system, you eliminate all the issues associated with manual data entry that includes incorrect inventory levels or shipping information.
Using systems independently can also lead to product information remaining incomplete. This will eventually cause online shopping experience to sour, in turn reducing sales.
From orders to customer information and inventory, everything can be managed from a single location. For instance, Salesforce CRM integration with ecommerce will provide a single window view of customer-related data.It will allow your team to quickly access in-depth reports, in turn helping to make better decisions.
By not using disparate systems to keep track of data, it can certainly help to boost efficiency and overall productivity of your sales team.
On the whole, if you think that your team is wasting hours of time in updating data manually, it indicates an urgent need to integrate systems and improve efficiency.
From optimizing your business processes to saving your time, an integrated system comes with plenty of benefits. So make sure your disparate systems are connected and manage your business with ease.
Arnaldo Emerson Arnaldo is an American writer for various digital news publications. After being in the e-commerce industry for more than 15 years, Arnaldo has a good understanding of what it takes to make an e-commerce business successful.